Optimize your social channel strategy with our audit

Elevate Your Social Media Strategy with Emergent’s Culture Impact Audit

Robert Wheatley

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In today’s rapidly evolving landscape of social media, staying ahead of the curve is crucial for CPG brands like yours. Recent cultural shifts have reshaped consumer behavior and expectations, prompting a reevaluation of social media best practices.

Our recent article, “The Culture Driven Reset of Social Media,” delves into the impact of these changes and the need for brands to realign their social media strategies accordingly. You can read the article here: Link to Article

At Emergent, we believe now is the perfect time for a comprehensive audit of your social media channels to ensure they’re in sync with the prevailing cultural landscape.

Introducing Emergent’s Culture Impact Social Media Audit:

We offer a hands-on, expertise-driven audit of your social channel strategy, providing actionable insights to optimize and improve performance. Our audit assessment includes:

  1. Content Review: Analyzing the effectiveness of your current content strategy and identifying opportunities for refinement.
  2. Audience Engagement Analysis: Assessing audience engagement metrics to understand how well your content resonates with your target audience.
  3. Brand Voice Across Platforms: Evaluating the consistency and effectiveness of your brand’s voice across different social media platforms.
  4. Competitive Brand Social Landscape: Benchmarking your social media performance against competitors to identify areas of strength and opportunity.

Following the audit, we’ll provide tailored recommendations to enhance your social media strategy, including:

  • Content Strategy and Refinement: Crafting compelling content that captures audience attention and drives engagement.
  • Community Building Best Practices: Fostering meaningful connections with your audience through authentic engagement and community-building initiatives.
  • Influencer Strategy: Leveraging influencers to amplify your brand message and reach new audiences.

By partnering with Emergent for your social media audit, you can expect:

  • Increased awareness and visibility for your brand.
  • Improved brand reputation and perception among consumers.
  • Optimized social media performance and enhanced engagement relevance.

If you recognize the importance of aligning your social media strategies with prevailing cultural changes, I invite you to arrange an informal conversation with us to discuss your needs and answer any questions you may have. Please use the email link below to schedule a conversation.

Thank you for considering Emergent as your partner in elevating your social media strategy. We look forward to the opportunity to work with you.

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Bob Wheatley is the CEO of Chicago-based Emergent, The Healthy Living Agency. Traditional brand marketing often sidesteps more human qualities that can help consumers form an emotional bond. Yet brands yearn for authentic engagement, trust and a lasting relationship with their customers. Emergent helps brands erase ineffective self-promotion and replace it with clarity, honesty and deeper meaning in their customer relationships and communication. To arrange a conversation, contact Bob@Emergent-Comm.com and follow on Twitter @BobWheatley.

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Robert Wheatley

CEO of firm focused on helping brands understand, navigate and engage the consumer's growing passion for healthy living. Author, blogger, speaker. Home chef.